Is the U.S. Ready for a VW Pickup Truck?
At the New York International Auto Show in 2019, VW debuted its second SUV at the show in history. This time, the Volkswagen Tarok Concept was on display. The purpose of this showcasing is to tease buyers in the U.S. From there, VW can decide if to bring the Tarok to the United States… or not. Currently, the Tarok is going to hit production for sales in South America. So, will the Tarok make it to the U.S.? Well, only time will tell. Is there demand for a German pickup truck? Probably… but is it enough?
Turbocharged 1.4-Liter Engine with 147 Horsepower
The Volkswagen Tarok Concept sports a turbocharged 1.4-liter engine that offers 147 horsepower. Backing this up is a 6-speed transmission and 4Motion AWD system. This is the same engine as seen in the VW Golf Hatchback. These specs may be a major mistake if joining the U.S. market is a goal. Many pickup trucks sold in the U.S. sport at minimum a V6, but preferably a V8. So, would U.S. buyers consider a 1.4-liter engine? Possibly. With the EV pickup truck battle taking place, smaller engine pickups may catch on… or not. Honestly, this is why the car was put on display as a concept, as nobody knows. Surely, VW will decide in the near future on this car’s production.
How are the Tarok’s Towing Capabilities?
As with any pickup truck, it needs to be able to haul quite a bit of weight. So, VW was sure to reach for high expectations. The Tarok can handle 2,271 pounds with 73.2” in freight space. This is due to the foldable panel behind the rear seat. By adjusting the seat, the area in the truck bed can expand quite a bit. So, will the engine deter buyers, or will they embrace this vehicle? Truthfully, only time will tell.